Woman-Owned Wineries elevates female wine entrepreneurs by connecting them with new audiences. We encourage consumers and colleagues alike to pledge support of women business owners in order to help level what has long been an unbalanced playing field.
Women in the wine business is no novelty. So what’s the deal?
Major enology and viticulture programs have been graduating men and women in equal numbers since the 90s. In fact, some programs are graduating more women than men.
Women are working in the vineyards, in the cellar, and in the tasting room. Unfortunately, women are not often represented in upper management of certain departments. And women are very rarely winery owners.
Whatever the reason for lack of advancement or promotion, one cause of lack of ownership is plain—lack of funding.
This lack of access to capital for women is nothing new. If you look back, women couldn’t even get loans to start businesses without a male cosigner until 1988. So the history of American women as solo entrepreneurs is actually rather short. Our society’s support system, formal or informal, just isn’t in place to support women entrepreneurs.
Woman-Owned Wineries aims to address that by supporting and promoting female wine entrepreneurs. You can participate: Browse the directory. Then have carefully curated wine selections delivered to your door when you join our wine club.
By supporting women in this field, you’re not only supporting the underdog. You’re also getting some mighty fine wine.
Proportional to their representation in the field (9.8% women, 90.2% men) more women lead winemakers (23%) than men (14.1%) are listed in the acclaimed wine reference book Opus Vino. (Source: Lucia and Jack Gilbert, Santa Clara University, www.womenwinemakers.com)